01 / The short answer
The practical answer.
Use ChatGPT to plan motion, write short scene copy, and develop a production brief. To deliver a video, assemble that brief in an editor or render a code prototype you have checked.
Motion graphics use moving text, shapes, and images to explain something. For a product video, movement should direct attention: introduce a problem, reveal the product, then hold the result long enough to understand it. A dozen decorative effects usually make that job harder.
- One verified benefit, a clean logo, brand colors, a readable font, and one product screenshot.
02 / The walkthrough
The ChatGPT walkthrough.
Make one clear first version, review it, then refine the details.
Supply the brand and the intended outcome.
Paste a short fact sheet and identify the single point the viewer should remember. Include the output size, audience, exact CTA, and a description of the visual assets you can provide.
Ask for a motion table.
Request one row per beat with start time, end time, text, visual, and movement. Ask ChatGPT to separate the moving interval from the still reading interval. This makes the timing practical for an editor.
Choose a visual metaphor you can build.
Compare two or three directions using the same facts. A task-to-calendar transformation or text-to-waveform sequence can be clearer than abstract particles. Select one and ask for asset requirements rather than adding every idea to the film.
Turn the plan into a build specification.
Ask for layer names, text hierarchy, entrance direction, and hold times for your chosen editor. If you request animation code, review and test it as a prototype; generated code does not guarantee a correctly encoded finished video.
Produce the film and check the story.
Build the approved plan in a video editor or renderer. Ask ChatGPT to review the scene description for unnecessary claims, then inspect the actual exported file yourself. Confirm the central message is understandable with the audio muted.
03 / A useful prompt
Start with a usable brief.
Use this in ChatGPT with your product facts. Replace the bracketed details before asking for a draft.
Product: [name] Audience: [specific user] Current problem: [what is difficult today] Verified product facts: [supported features and evidence] Available visuals: [logo, screenshots, clips] Brand: [colors, font, tone] CTA and destination: [real action and URL] Create a 15-second motion-graphics scene plan with three beats: customer problem, product benefit, and next action. Specify the moving element, its start and end state, and the seconds during which the headline remains still. Do not invent features, metrics, testimonials, prices, or availability. Flag missing facts and assets. Separate on-screen copy, narration, and production notes.
This prompt produces a brief or checklist. The walkthrough explains the separate production and delivery work.
04 / Worked examples
Three ways to apply it.
These are illustrative production briefs. They are not customer case studies or claims that the featured tool produced the LaunchVideoAI film above.
A calendar app: from scattered tasks to a clear week
Try a 15-second sequence. During seconds 0–4, three task cards enter from different edges under “Too many loose ends?” During 4–10, they settle into one weekly calendar with “One clear plan.” During 10–15, hold the product name and “Plan your week.” The motion connects disorder to order; it does not need a simulated click for every task. In ChatGPT, turn this into a scene table and ask which claim needs evidence. Give the approved table and real assets to the production workflow.
An audio API: make the transformation visible
Use a word, a waveform, and a finished audio card. Give the word two seconds to appear, move the waveform across the middle scene for six seconds, and hold a clean product lockup for the final seven. Suggested copy is “Your words. A voice that fits.” Only show languages or voice controls the product actually supports. In ChatGPT, turn this into a scene table and ask which claim needs evidence. Give the approved table and real assets to the production workflow.
An analytics dashboard: one answer takes focus
Begin with a muted dashboard and the question “What changed this week?” Bring one verified chart forward, then reveal a short explanation beside it. End on “See the change.” Use a demo dataset instead of invented business results. The chart should remain readable after the camera move stops; its labels matter more than an elaborate transition. In ChatGPT, turn this into a scene table and ask which claim needs evidence. Give the approved table and real assets to the production workflow.
05 / Checks and limits
Before you publish.
This workflow uses ChatGPT for planning and revision. Build the visuals in an editor or a renderer and verify the actual file; do not assume a text response is a finished branded video.
- Give each element a reason to move: reveal, connect, or emphasize.
- Hold the main headline still after its entrance; do not make people read during a spin.
- Keep the logo sharp at the final output size. Use a larger source asset or a vector when supported.
- Watch once with sound muted. The message should still make sense.
06 / A website-first option
Choose the production path.
Use ChatGPT when its workflow fits your project. For an original product film based on a public website, LaunchVideoAI offers another starting point.
01 / THE WORKFLOW
Work with ChatGPT
- Use the ChatGPT walkthrough for this specific task
- Supply accurate product facts and publishable assets
- Review the scene plan and produce or export the film
- Keep the editable source and verify the delivery file
02 / THE WORKFLOW
Start with LaunchVideoAI
- Enter a public website URL
- Choose the theme, length, and anything to highlight
- Generate original animation and music for the product
- Review versions, request an edit, and download the MP4
YOUR WEBSITE IS ALREADY THE BRIEF
Let’s put it in motion.
Original animation and music, made for your brand.
07 / Common questions
Questions before you start.
Do motion graphics need character animation?
No. A product story can work with typography, simple shapes, screenshots, and deliberate timing. Character animation is useful only when it helps explain the idea.
Can I publish the storyboard as the finished video?
This workflow uses ChatGPT for planning and revision. Build the visuals in an editor or a renderer and verify the actual file; do not assume a text response is a finished branded video.
Was the audixa example made with ChatGPT?
No. The featured audixa film was made with LaunchVideoAI. It is product-video inspiration, not a result from this ChatGPT walkthrough. The worked examples are proposed briefs, not demonstrations of measured customer results.
Can I start from my public product website?
Yes. LaunchVideoAI starts from a public website URL. Choose your theme, video length, and focus, then review the generated film and request changes if needed. Check the current Essential and Explore packages before purchasing.
You can use LaunchVideoAI to make an awesome launch video in a few minutes.
Sources & further reading